This Privacy Policy ("Policy") explains how AHS Dynamics LLP ("Company", "we", "us", "our"), which operates the Influexus platform at www.influexus.com ("Platform", "Service"), collects, uses, discloses, and protects your personal data.
We are committed to protecting your privacy and ensuring compliance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data protection laws.
Data Controller:
AHS Dynamics LLP · Company Number: OC457971
71-75 Shelton Street, London, WC2H 9JQ, United Kingdom
E-mail: info@influexus.com
2.1 Information You Directly Provide
2.1.1 Account Registration
- Full name and surname
- Email address
- Username and password
- Date of birth (for age verification)
- Account type (Business User or Influencer)
2.1.2 Profile Information
- Professional information (company name, position)
- Social media accounts and statistics
- Portfolio materials and work samples
- Profile photos, bios, and descriptions
- Service packages and rates (Influencers)
- VAT / Tax identification numbers
2.1.3 Payment Information
- Bank account details (for Influencer payouts)
- Payoneer account information (where applicable)
- Billing address · Transaction history · Invoice details
2.1.4 Campaign Information
- Campaign briefs and requirements
- Created and submitted content
- Communications between Users
- Reviews, ratings, and campaign performance data
2.1.5 Communications
- Support tickets and enquiries
- Feedback, complaints, and survey responses
- Marketing preferences
2.2 Automatically Collected Information
- IP address
- Browser type and version
- Device type and identifiers
- Operating system
- Language preferences and time zone
- Login frequency
- Pages and features viewed
- Search queries
- Click and navigation patterns
- Campaign application history
2.3 Information from Third Parties
- Payment processors (Stripe): Transaction confirmations, payment verifications, fraud check results
- Social media platforms: Public profile information (when linked), follower counts, engagement and content performance metrics
- Verification services: Company registration details, business verification status
- Account creation and management
- Enabling campaigns
- Processing payments
- Delivering the service
- Security and fraud prevention
- Service improvement and development
- Internal analytics and reporting
- Direct marketing to existing customers
- Tax and accounting records
- Anti-money laundering checks
- Court orders and legal proceedings
- Regulatory compliance
- Marketing communications
- Setting non-essential cookies
- Processing sensitive data
- Vital interests (emergency situations)
4.1 Providing the Service
- Enabling Platform functionality
- Facilitating connections between Business Users and Influencers
- Processing transactions and payments
- Managing campaigns and collaborations
- Providing customer support
4.2 Account Management
- Identity and age verification
- Subscription and billing management
- Sending service-related notifications
- Maintaining account security
4.3 Platform Improvement
- Analysing usage patterns and trends
- Developing new features and services
- User experience optimisation and A/B testing
4.4 Marketing and Communications
- Sending promotional materials (with consent)
- Sharing Platform updates and news
- Conducting user surveys and research
- Personalising content recommendations
4.5 Legal Compliance and Security
- Fraud prevention and detection of illegal activity
- Enforcement of Terms of Service
- Responding to legal requests and court orders
- Detection and prevention of spam and cyber threats
5.1 Between Users
- Profile information visible to other Users
- Campaign details shared with applicants
- Reviews and ratings publicly displayed
- Direct messages between connected Users
5.2 Third-Party Service Providers
5.3 Legal Disclosures
We may disclose information when required by court orders or subpoenas, government or regulatory requests, law enforcement investigations, or legal proceedings involving the Company.
5.4 Business Transfers
In the event of a merger, acquisition, or sale, user information may be transferred. Advance notice will be given and account deletion options will be offered.
5.5 Aggregated and Anonymised Data
We may share anonymised, aggregated data for industry reports, marketing materials, and platform statistics. All other sharing is only done with your explicit consent.
| Data Category | Retention Period |
|---|---|
| Active accounts | While account remains active |
| Inactive accounts | Review after 24 months · Notice before deletion |
| Financial records and tax documents | 7 years (statutory requirement) |
| Invoice data | 6 years |
| Active campaigns | Campaign duration + 12 months |
| Completed campaigns | 3 years |
| Disputed campaigns | Until resolution + 3 years |
| Support tickets | 3 years |
| Marketing consents | Until withdrawal + 3 years |
| Direct messages | 1 year after account closure |
Deletion procedures: Secure deletion methods are used. Backup systems updated within 90 days. Third-party providers instructed to delete data.
7.1 Rights Under UK GDPR
Exercising your rights: Send an email to info@influexus.com with proof of identity and the right you wish to exercise. We guarantee a response within 30 days.
7.2 Direct Controls
- Profile information and visibility — directly in account settings
- Email notification preferences
- Unsubscribe from marketing communications (link in every email)
- Account deletion via settings
- Cookie management via consent banner or browser settings
Breach procedures: Affected users notified within 72 hours. Regulatory authorities informed as required. Investigation, remediation, and strengthening of preventive measures implemented immediately.
When transferring data outside the United Kingdom, we implement standard contractual clauses and rely on adequacy decisions where available. All third-party processors are verified for compliance, with active data processing agreements and regular audits in place.
The Platform is not intended for persons under the age of 18. Age verification is carried out during registration. Accounts belonging to minors are immediately terminated.
If we discover that data has been collected from a minor, the data is immediately deleted, the parent/guardian is notified where possible, and the account is permanently blocked.
- User authentication
- Security functions
- Load balancing
- Language preferences
- User settings
- Feature enabling
- Google Analytics 4 (GA4) — tracking visits and user behaviour
- Google Tag Manager (GTM) — managing analytics and marketing tags
- Usage statistics and performance monitoring
- Meta Pixel (Facebook/Instagram) — conversion tracking and ad retargeting
- Advertising campaign personalisation
- Measuring advertising effectiveness
Duration: Session cookies deleted on browser close · Persistent cookies: up to 12 months · Marketing cookies: up to 6 months. Managed via consent banner or browser settings. Data collected via Google and Meta tools may be transferred to servers in the USA under Standard Contractual Clauses (SCCs).
- Stripe — processes all payments and stores transaction data. Privacy policy: stripe.com/privacy
- Google Analytics 4 (GA4) — collects anonymised data about website usage (visit count, duration, traffic source). Data is stored on Google servers in the USA. Opt-out: tools.google.com/dlpage/gaoptout. Policy: policies.google.com/privacy
- Google Tag Manager (GTM) — a tag management system that allows deployment and management of analytics and marketing tags without modifying site code. GTM itself does not collect personal data, but manages tools that do. Policy: policies.google.com/privacy
- Meta Pixel (Facebook/Instagram) — a tool by Meta Platforms Inc. that tracks conversions and visits to optimise advertising on Facebook and Instagram. The Pixel may collect IP address, browser information, and on-site actions. Data is transferred to Meta servers in the USA. Manage preferences: Facebook ad settings. Policy: facebook.com/privacy/policy
- When linking social accounts, please review the respective privacy policies of those platforms.
California residents have additional rights under the California Consumer Privacy Act (CCPA):
- The right to know the categories of data collected
- The right to know the business purposes of collection
- The right to non-discrimination
- The right to opt out of the sale of data — we do not sell your data to third parties
Material changes will be announced by email 30 days before implementation. Continued use of the Platform after a change constitutes acceptance of the updated Policy. All versions are archived and available on request.
Data protection enquiries:
info@influexus.com
Data Protection Officer
AHS Dynamics LLP
71-75 Shelton Street
London, WC2H 9JQ, UK
Supervisory Authority (ICO):
Information Commissioner's Office
Wycliffe House, Water Lane
Wilmslow, Cheshire SK9 5AF, UK
ico.org.uk · 0303 123 1113
Response times: Acknowledgement within 48 hours · Substantive response within 30 days · Extension announced for complex requests.
This Privacy Policy is available in multiple formats on request, with plain-language summaries and translation services for non-English speakers. Contact us at info@influexus.com.
This Privacy Policy is governed by the laws of England and Wales and is subject to the exclusive jurisdiction of the English courts.
When you connect your Instagram account to Influexus, we collect and store the following data via the Instagram Graph API:
- Instagram username and user ID
- Access token (encrypted, used to fetch your statistics)
- Follower count, media count, and engagement rate
- Average likes and comments per post
- Recent post thumbnails, captions, and permalinks
This data is used solely to display your statistics to potential brand partners on your public Influexus profile.
You may disconnect your Instagram account at any time from your profile settings, which will immediately delete all associated data from our system.
To request manual deletion of your Instagram data, visit our Data Deletion page or email info@influexus.com.
By using the Platform, you confirm that you have read and understood this Privacy Policy.